Human Hacking, Win Friends, Influence People, and Leave Them Better Off for Having Met

419 EGP

A modern guide to ethical persuasion and social influence that combines psychological insights with practical techniques for building meaningful connections while genuinely benefiting others in personal and professional interactions.

Ultimate Psychometric Tests

419 EGP

A comprehensive guide to psychometric testing featuring practice questions, explanations, and strategies for aptitude tests commonly used in recruitment and assessment processes.

Brain Rules

419 EGP

A neuroscientist explores twelve evidence-based principles about how the brain works, translating complex research into practical insights for learning, memory, attention, and decision-making in everyday life.

Why Good People Do Bad Things

419 EGP

An exploration of the psychological and social factors that lead ordinary individuals to engage in harmful or unethical behavior, examining the gap between moral intentions and actual actions in everyday life.

Talent is Never Enough

419 EGP

A leadership and personal development guide exploring why natural talent alone fails to guarantee success. Emphasizes the crucial role of character, relationships, focus, and intentional growth in achieving meaningful accomplishments.

The Psychology of Money

419 EGP

Explores the emotional and psychological factors that drive financial decisions, revealing how human behavior often trumps mathematical logic in money matters. Challenges conventional wisdom about wealth and investing.

Made to Stick, Why Some Ideas Survive and Others Die

419 EGP

An exploration of what makes certain ideas memorable and influential while others fade away. Examines the psychological and structural elements that help concepts stick in people's minds and spread effectively.

slideology

419 EGP

A comprehensive guide to creating compelling visual presentations that communicate ideas effectively. Focuses on design principles, storytelling techniques, and audience engagement through thoughtful slide construction.

Mindset, Changing The Way You think To Fulfill Your Potential

419 EGP

A groundbreaking exploration of how beliefs about ability shape success. Contrasts fixed mindset with growth mindset, showing how embracing challenges and learning from failure unlocks human potential across education, business, and relationships.

Designing Your Life

419 EGP

A practical guide that applies design thinking principles to personal life decisions, helping readers create meaningful careers and fulfilling lives through structured problem-solving and experimentation.

The Tipping Point, How Little Things Can Make a Big Difference

419 EGP

A groundbreaking exploration of how small changes can make enormous differences, examining the mysterious moments when ideas, trends, and social behaviors cross a threshold and spread like epidemics through society.

How to Win Friends & Influence People

419 EGP

A timeless self-help guide teaching practical techniques for building meaningful relationships and effective communication. Focuses on understanding human psychology to connect authentically with others in personal and professional settings.