Made to Stick, Why Some Ideas Survive and Others Die

419 EGP

An exploration of what makes certain ideas memorable and influential while others fade away. Examines the psychological and structural elements that help concepts stick in people's minds and spread effectively.

The Psychology of Money

419 EGP

Explores the emotional and psychological factors that drive financial decisions, revealing how human behavior often trumps mathematical logic in money matters. Challenges conventional wisdom about wealth and investing.

Talent is Never Enough

419 EGP

A leadership and personal development guide exploring why natural talent alone fails to guarantee success. Emphasizes the crucial role of character, relationships, focus, and intentional growth in achieving meaningful accomplishments.

Why Good People Do Bad Things

419 EGP

An exploration of the psychological and social factors that lead ordinary individuals to engage in harmful or unethical behavior, examining the gap between moral intentions and actual actions in everyday life.

Brain Rules

419 EGP

A neuroscientist explores twelve evidence-based principles about how the brain works, translating complex research into practical insights for learning, memory, attention, and decision-making in everyday life.

Ultimate Psychometric Tests

419 EGP

A comprehensive guide to psychometric testing featuring practice questions, explanations, and strategies for aptitude tests commonly used in recruitment and assessment processes.

Human Hacking, Win Friends, Influence People, and Leave Them Better Off for Having Met

419 EGP

A modern guide to ethical persuasion and social influence that combines psychological insights with practical techniques for building meaningful connections while genuinely benefiting others in personal and professional interactions.

Choose Yourself

419 EGP

A contrarian guide to personal reinvention that rejects traditional career paths and institutional dependence. The author advocates for entrepreneurship, self-reliance, and taking control of one's financial and creative destiny through unconventional means.

How to Write Short

419 EGP

A practical guide teaching writers how to craft compelling short-form content across various formats. Covers techniques for condensing ideas, eliminating excess words, and maximizing impact in minimal space.

No Hard Feelings, Emotions at Work and How They Help Us Succeed

419 EGP

A research-backed exploration of how emotions enhance workplace performance, challenging the myth that professional success requires emotional detachment. Combines psychology, neuroscience, and practical strategies for leveraging feelings productively.

Think Again, The Power of Knowing What You Don’t Know

419 EGP

A compelling exploration of intellectual humility and the art of changing one's mind. Challenges readers to embrace uncertainty, question assumptions, and develop the cognitive flexibility needed to thrive in an evolving world.

The 15 Invaluable Laws of Growth

419 EGP

A personal development guide that outlines fifteen fundamental principles for achieving continuous growth throughout life. Combines practical strategies with motivational insights to help readers maximize their potential.