HBR Guide to Building Your Business Case
339 EGP
A practical guide that teaches professionals how to develop compelling business cases that secure funding and organizational support. Covers essential skills for presenting data-driven proposals that influence decision-makers.
This comprehensive guide addresses the critical skill of building persuasive business cases in corporate environments. The book provides frameworks for analyzing costs, benefits, and risks while teaching readers how to present compelling arguments to stakeholders and executives. Written for managers, analysts, and entrepreneurs, it combines strategic thinking with practical communication techniques. The guide emphasizes data-driven decision making and offers templates and methodologies that can be applied across various industries and organizational contexts.
| Dimensions | 165 × 130 × 230 cm |
|---|
Related products
Remote, Office not Required
The 27 Challenges Managers Face
The Culture Map
The Five Dysfunctions of a Team
The New One Minute Manager
Driving Technical Change
