Innovation Management in Practice
369 EGP
A comprehensive guide exploring how organizations successfully implement and manage innovation processes. Combines theoretical frameworks with real-world case studies to demonstrate practical approaches to fostering creativity and driving change.
A comprehensive guide exploring how organizations successfully implement and manage innovation processes in today’s competitive landscape. Combines theoretical frameworks with extensive real-world case studies to demonstrate practical approaches to fostering creativity, managing change, and driving sustainable innovation. Written for business leaders, managers, and students, the work emphasizes actionable strategies rather than abstract concepts. Notable for its balanced approach between academic rigor and practical application.
| Dimensions | 216 cm |
|---|
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