Strategic Management, A Roadmap for Successful Business Transformation

309 EGP

A comprehensive guide to strategic management that provides frameworks and methodologies for organizations undergoing major business transformation. Focuses on practical implementation of strategic planning processes.

Description

This comprehensive guide explores the essential principles and frameworks of strategic management, specifically tailored for organizations navigating complex business transformations. The work presents systematic approaches to strategic planning, implementation, and change management, drawing from established business theories and real-world applications. Written for executives, managers, and business students, it emphasizes practical methodologies for analyzing competitive environments, developing strategic initiatives, and executing organizational change. The book stands out for its structured roadmap approach, offering step-by-step guidance for sustainable business transformation.

Additional information
Dimensions124 × 170 × 260 cm
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