Thinking, Fast and Slow

549 EGP

A groundbreaking exploration of how the human mind makes decisions through two distinct systems of thinking - one fast and intuitive, the other slow and deliberative. Reveals the biases and shortcuts that influence our everyday choices.

Dark Psychology and Manipulation

429 EGP

A comprehensive examination of psychological manipulation techniques, exploring how individuals exploit cognitive biases and emotional vulnerabilities to influence and control others in personal, professional, and social contexts.

Rich Dad, Poor Dad

Original price was: 439 EGP.Current price is: 219 EGP.

A personal finance classic that contrasts two father figures' opposing money philosophies - one wealthy, one struggling - to teach fundamental lessons about building wealth, investing, and achieving financial independence.

The 48 Laws of Power

529 EGP

A controversial guide to acquiring and maintaining power through strategic manipulation, historical examples, and calculated social dynamics. Presents amoral tactics drawn from centuries of political and social maneuvering.

The Let Them Theory

429 EGP

A philosophical exploration of the power of letting go and allowing others to make their own choices. Examines how releasing control can lead to healthier relationships and personal freedom.

Surrounded by Idiots

429 EGP

A behavioral psychology guide that categorizes people into four personality types using a color-coded system. Offers practical strategies for understanding and communicating effectively with different personality types in workplace and personal relationships.

Never Split the Difference

419 EGP

A former FBI hostage negotiator reveals powerful negotiation strategies drawn from high-stakes crisis situations. The counterintuitive approach emphasizes emotional intelligence and tactical empathy over traditional compromise-based methods.

Radical Simplicity

389 EGP

An exploration of intentional living that advocates for stripping away life's unnecessary complexities to find greater meaning, fulfillment, and environmental harmony through conscious choices about consumption and lifestyle.

1% Leadership

389 EGP

A leadership guide focused on the small, incremental changes and habits that distinguish exceptional leaders from average ones. Emphasizes how minor adjustments in behavior and mindset can yield disproportionate results in leadership effectiveness.

10% Happier

409 EGP

A skeptical news anchor's journey into meditation and mindfulness practices, exploring how ancient wisdom can provide practical mental health benefits in our chaotic modern world without requiring complete spiritual transformation.

100 Things Every Presenter Needs to Know About People

409 EGP

A practical guide that applies psychological insights and behavioral research to improve presentation skills. Covers audience psychology, attention spans, memory retention, and communication techniques grounded in human behavior.

101 Career Myths Debunked, The Ultimate Career Planning Workbook

439 EGP

A comprehensive career guidance resource that systematically addresses and corrects widespread misconceptions about professional development, job searching, and workplace success through practical exercises and evidence-based insights.