Influence, New and Expanded, The Psychology of Persuasion

539 EGP

A comprehensive examination of the psychological principles that drive human compliance and decision-making. Explores six key weapons of influence including reciprocity, commitment, social proof, authority, liking, and scarcity through research and real-world examples.

Influencer, Building Your Personal Brand in the Age of Social Media

419 EGP

A comprehensive guide to building authentic personal brands through strategic social media presence. Explores practical techniques for creating engaging content, growing audiences, and monetizing digital influence.

Information Technology for Managers

509 EGP

A comprehensive guide examining how information technology transforms modern business operations and strategic decision-making. Explores the intersection of technology and management through practical frameworks and real-world applications.

Innovation Management in Practice

369 EGP

A comprehensive guide exploring how organizations successfully implement and manage innovation processes. Combines theoretical frameworks with real-world case studies to demonstrate practical approaches to fostering creativity and driving change.

International Management, Culture, Strategy, and Behavior

669 EGP

A comprehensive academic textbook examining how cultural differences impact international business operations, strategic decision-making, and organizational behavior across global markets and diverse workplace environments.

International Management, Managing Across Borders and Cultures

549 EGP

A comprehensive academic textbook examining the complexities of managing multinational organizations across diverse cultural, economic, and regulatory environments in today's globalized business landscape.

Interviewing, Principles and Practices

469 EGP

A comprehensive guide covering interview techniques, methodologies, and best practices for conducting effective interviews across professional, research, and journalistic contexts.

Introduction to Logic and Critical Thinking

559 EGP

A comprehensive academic textbook that teaches students fundamental principles of logical reasoning, argument analysis, and critical thinking skills essential for academic and professional success.

Introduction to Management Science

769 EGP

A comprehensive academic textbook covering quantitative methods and analytical techniques used in business decision-making. Explores operations research, optimization, statistical analysis, and mathematical modeling for management problems.

Invent and Wander, The Collected Writings of Jeff Bezos

409 EGP

A compilation of letters, speeches, and essays from Amazon's founder spanning decades of business philosophy and innovation. Explores themes of customer obsession, long-term thinking, and entrepreneurial vision.

Invisible Wealth

369 EGP

An exploration of intangible assets and hidden value creation in modern economics, examining how knowledge, relationships, and digital resources shape wealth beyond traditional financial measures.

It Didn’t Start with You

399 EGP

A groundbreaking exploration of inherited family trauma, revealing how emotional wounds and behavioral patterns pass through generations via epigenetic and psychological mechanisms, offering healing pathways for breaking destructive cycles.